I translate craft into visuals. I bring out the details that often go unseen, because that's what I've been obsessing over for 13 years.
I’ve had the honor to work with clients such as Nike, Google and Ikea.
I’m based in Malmö, Sweden.
If you care about the details, let's talk.
Send me a message at frederik@wiedel.se
PROCESS
01 Discovery What's your brand really about? I ask a lot of questions.
02 Exploration Dig, find the unexpected angle. This is the work most people skip.
03 Concept I bring a clear direction. You see the thinking before production starts.
04 Production Every detail, every material, every light, done with full attention.
Studios I’ve worked with
Manvsmachine, Kuhl&Han, Services Généraux and many more.